Privacy Policy

Introduction and Policy Purpose This privacy policy clarifies how we collect, use, store, protect and process personal information obtained from visitors and customers of our website. This policy applies to all behaviors when you browse our webpage, register account, place orders, contact customer service and use other website‑related functions. By accessing and using our website service, you fully agree to the information processing methods described in this privacy policy. Our primary goal is to protect your personal data security, meanwhile maintaining normal operation of online shopping service. We will not abuse your personal information beyond the scope stated in this document.

What Kind of Information We Collect We collect two main categories of information: information actively submitted by users and automatically collected technical information. Information you actively provide includes name, receiving address, contact information, payment‑related order information when you finish checkout, and content you input when sending messages to customer service. We only collect information necessary for completing order processing and delivery. You do not need to provide redundant personal private content that is irrelevant to shopping business. Automatically collected technical information includes device model, browser type, webpage access record, access time, IP address and webpage browsing track. Such data helps us analyze website operation condition, optimize page layout and improve user shopping experience. We will not collect sensitive private information such as biological feature data without explicit user authorization.

How We Use Collected Personal Information We use your submitted personal information mainly for these purposes. Process your submitted orders, complete commodity shipment, arrange delivery and send order‑related notification messages. Reply to your consultation messages, handle after‑sales applications including return and refund requests, and provide effective customer support service. Verify user identity and prevent fraudulent order behavior, so as to safeguard transaction security for both sides. Optimize website function, adjust product display logic and improve overall shopping experience. Carry out internal data statistics to analyze business operation status, and such statistical data will be processed into anonymous aggregated form without exposing individual user’s specific private details. We will not use your personal information for irrelevant commercial purposes without your separate consent.

Information Storage and Data Security Measures We adopt industry‑standard technical and management measures to protect your personal data from unauthorized access, leakage, tampering and loss. Your data will be stored in secure server environment. We restrict internal staff access permission of personal information, only authorized personnel who need to process order and customer service work can obtain relevant data, and all access behaviors will be recorded. Your payment information will be processed by professional payment channel providers. We do not permanently store complete sensitive payment card data on our own server system. We will keep your order‑related data for reasonable time required by business and legal requirements. When data is no longer needed, we will carry out secure deletion processing. Even though we take multiple protective measures, no network data transmission mode can achieve absolute zero‑risk security.

Information Sharing and Transfer Rules We will not sell, rent or trade your personal information to irrelevant third‑party commercial organizations for marketing purpose. Under limited circumstances, we may transfer necessary information to qualified third‑party service providers, and these third parties can only process your data according to our requirement. Authorized third‑party parties include logistics service providers who need receiving information to deliver parcels, payment processing institutions responsible for completing fund settlement, and technical service suppliers supporting website normal operation. All cooperative third‑party service providers must follow strict data‑protection obligations. We may disclose user information when required by law, legal procedure or official valid regulatory requirement.

User Relevant Rights Towards Personal Data You hold relevant rights for your personal information. You have the right to check your order‑related personal data stored on our system. You can apply to correct inaccurate receiving address and contact information. You can put forward request for deleting your account‑related personal data under applicable conditions. When you submit relevant application through official customer service channel, we will verify your identity first, then respond to your legal request within reasonable time. Some data must be retained to complete order record and meet legal retention requirement, such part of data cannot be deleted even if you submit deletion application.

Cookies and Similar Tracking Technology Our website applies cookies and similar tracking technology. Small data files named cookies will be placed on your device when you visit our webpage. These technologies help remember your browsing preference, maintain your session status, understand webpage usage effect and optimize website display effect. You can adjust cookie permission setting through your own browser. If you disable cookies function, partial functions of our website may not work normally, which will bring influence to your shopping operation experience.

Minor User Reminder Our website is oriented toward adult consumers. We do not intentionally collect personal information from minors. If you are under the age of majority, please complete website browsing and shopping behavior under the guidance and permission of guardians. If we accidentally obtain personal information of minors, we will take measure to delete such data as soon as possible once we are aware of the situation.

Policy Update and Contact Way We may revise content of this privacy policy according to business adjustment and regulatory requirement. Updated privacy policy content will be published on our website page. Continued use of our website service after revision release represents your acceptance of updated clauses. If you have questions about content of this privacy policy, please get in touch with our official customer service team.